Plenty of them will be bought on the spot just because they touched a fiber inside the very person that found your mug listed on Amazon, or Etsy.īecause phrase-based products like this are all about self-expression.Īnd everyone LOVES getting a product that tells the world how they feel, or what they stand for!
This is as “personal” of a gift as you can get… for under 20 bucks!īut not always will yours mugs be purchased as gifts… Įvery time you are presented with the chance of getting a product that solves your problem for $20 or less… you won’t put much of a thought on it!įirst, you need to understand that phrase-based mugs are the perfect gift.īecause they tell the person you’re gifting it to - your friend, a family member, a colleague - that you know him/her, and know what they’re all about.
But why these dead-simple, and even plainly ‘ugly’ coffee mugs, sell so well on Amazon, Etsy and other e-commerce marketplaces?Īll boils down to simple human psychology :įirst of all, this is an impulse purchase.
